A business is nothing without its customers. CRM systems allow businesses to de-mystify the process of connecting with their customer base. By providing employees real-time access to customer information, a CRM drastically streamlines sales and marketing strategies.

CRM is much more than a marketing tool – it’s an efficient way to manage the interactions that occur throughout the customer journey. And whether you’re hoping to attract new business, or to retain it by rewarding loyalty, CRM is an essential step for business growth.

At Icreon, we build CRM systems to fit your business model, strategy, staff structure and sales process. The systems we build are meant to help ensure that every customer interaction exceeds expectations. By conducting a deep analysis of your business, our team will assemble a system that deals with your specific needs, connecting you with your customers on a whole new level.

The Basics

  • Better Reporting

    A successful CRM makes it easier and more transparent for executives and employees to make decisions. Capturing customer data means building better reports that effectively show how customers are engaging with your business.

  • Integration

    Website, Ecommerce store, mobile application - Integrate all your systems to flow into a single system, helping you better manage your sales pipelines, leading to more opportunities.

  • Improved Productivity

    By effectively identifying target market trends, you begin to reduce the number of cold leads, provide accurate and on-the stop quotations and shorten the sales cycle.

The Not So Obvious

  • Smarter Employees

    Performance reviews often rely on subjective data to rewards performers. A well-built CRM allows your company to see your most efficient employees quantitatively based on their actions. It takes the guesswork out of your performance programs.

  • Data Discovery

    A well-oiled CRM provides your employees more time to analyse customer data. Beyond your baseline reports, automation leads to capturing more data, giving your management team more time to find hidden trends in your business.

  • Predictive Analytics

    With the amount of information you’re able to capture, you allow salesforces to understand deeper trends and provide them with the information needed to make decisions.

our solutions in action

Kenya Airways
Mobile App Development
  • Mobile Phone
  • Desktop
  • Tablet
Entertainment Mobile App Development
  • Mobile Phone
Mobile App Development